One thing is for sure - an Open House is an incredible place to market your app. We've seen agents gain some serious traction just by doing a few simple things:
1. Make sure your app information is on every Open House flyer. Need some tips? What should I include in marketing flyers?
2. Download the Open House Success Guide attached below for additional tips & tricks!
3. Use these Open House pitches:
Open House PITCH ONE:
Step 3: Use the share button to text your listing to them!
Open House PITCH TWO:
Step 3: Show your app open to the map:
"These blue pins on the map show every Open House in the area for today. (Click a house and go to the detail view) This will show you details on each listing. If you're using Zillow or Trulia you might drive to a house that's not even for sale...this app is just as easy to use, but it comes directly from the MLS, refreshes every 30 seconds, has zero ads, and hardly takes any space on your phone. It's so easy! If you want to drive to the next Open House, just tap 'directions' and it will take you right over! Why don't I save you some time today and text this to you!"
You’re the only contact in the app and now you can leverage Agent Insights to study their habits and win them as a client. You have now turned a cold lead into a warm lead, differentiated yourself from other agents and provided them with a valuable tool! Win-win!
Pro Tip! Have the Open House Listing up on the app. From the detailed view in the bottom menu tap the share icon and send the listing to any prospects right there. They can get additional info on the home & you generate/capture a lead!